Fujifilm has shown off its latest instant camera with the new Instax Square SQ1.

“INSTAX SQUARE SQ1 combines everything our users love about the INSTAX Mini’s cool, modern style and functionality with the larger, vibrant output of our square format instant print film,” said Manny Almeida, President, Imaging Division, FUJIFILM North America Corporation. “We’re confident that INSTAX SQUARE SQ1 will fit right in with our creative, expressive user
base and allow them to create compelling, new instant prints.”

The Instax Square SQ1 features an automatic exposure that will automatically sense the amount of ambient light when the shutter button is pressed. “It allows even novice INSTAX users to take photos that are automatically properly exposed regardless of conditions, producing incredibly clear and vibrant instant prints on the spot,” Almeida continued.

There’s also a built-in mirror to help you take selfies with the Instax Square SQ1.

Alongside the new camera, Fujifilm is offering two new Instax Square instant film with the Rainbow instant film and Monochrome instant film. The new film options will launch in late October for $14.99 CAD and $15.99 CAD respectively.

The Instax Square SQ1 will be available in multiple colours including, Terracotta Orange, Glacier Blue, and Chalk White and ship later this month for $159 CAD.

Source: Fujifilm

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