Apple has introduced a (PRODUCT)RED Special Edition of their iPhone 8 and 8 Plus, similarly to what they did last year with the iPhone 7 and 7 Plus.
The iPhone 8 and 8 Plus (PRODUCT)RED Special Edition have a black front and a glass enclosure and a matching aluminum band in red. Compared to last year, where the iPhone 7 and 7 Plus (PRODUCT)RED Special Edition has a white front and red back.
“This special edition (PRODUCT)RED iPhone features a stunning red and black color combination and also offers customers the opportunity to make an impact in fighting the spread of HIV and AIDS,” said Greg Joswiak, Apple’s vice president of Product Marketing. “iPhone 8 and iPhone 8 Plus improve on everything we love about iPhone, including Retina HD displays that are more beautiful than ever, the most powerful and smartest chip ever in a smartphone with the A11 Bionic and more advanced cameras for unbelievable photos and videos. We are proud to support (RED) with this bold new iPhone and hope customers think it is as special as we do.”
Apple has partnered with (RED) since 2006 and the company has donated $160 million to the Global Fund.
“Today’s announcement is further evidence of Apple’s leadership in and commitment to the AIDS fight since the beginning of (RED) in 2006,” said Deborah Dugan, (RED)’s CEO. “The more than $160 million Apple has donated in the last 11 years today equates to more than 800 million days of lifesaving ARV medication that prevents the transmission of HIV from mothers to their babies. We’re honored that Apple has dedicated its resources to our purpose, and can’t wait to see customers bring our mission to life through the purchase of iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition.”
Both devices have a Retina HD display, A11 Bionic chip and come with iOS 11. The iPhone 8 has a 12-megapixel camera while the iPhone 8 Plus has dual 12-megapixel cameras which includes a Portrait mode with Portrait Lighting. You can read more about the iPhone 8 Plus and its capabilities in my review.
The iPhone 8 and 8 Plus (PRODUCT)RED Special Edition will be available for pre-order tomorrow (April 10th) and ship on April 13th. They’ll be available in 64GB and 256GB storage capacities and start at $929 CAD ($699 USD).
The iPhone 8 and 8 Plus (PRODUCT)RED Special Edition will be available in the following countries: Australia, Canada, China, France, Germany, Hong Kong, Japan, New Zealand, Singapore, South Korea, the UK, and the US on Friday, April 13. Brazil, Denmark, Ireland, Italy, Malaysia, Mexico, Netherlands, Norway, Russia, Saudi Arabia, Spain, Sweden, Switzerland, Taiwan, Thailand, UAE and other countries and regions will follow later in April, with Chile, Colombia, India, Israel, Turkey and other countries and regions following in May.
Apple also announced (PRODUCT)RED Leather Folio case for the iPhone X which will also be available tomorrow for $129 CAD ($99 USD).
Update – April 10th, 2018: The iPhone 8 and 8 Plus (PRODUCT)RED Special Edition are now available for pre-order on Apple’s website. Both phones will ship on April 13th but should be delivered as early as April 16th.