Snap has partnered with StudioMDHR (the developers behind Cuphead), Klei Entertainment (the developers of Don’t Starve) and Allegorithmic to create new lenses for Snapchat, which were made using the company’s Lens Studio.
Snap is working with Allegorithmic to create a better workflow in Snap’s Lens Studio to help improve the Substance Painter tool, which will help developers create more seamless experiences.
“Snap’s Lens Studio brings an augmented dimension to 3D art, making it easy for users to create fresh, exciting, and immersive AR content. Snap has worked hard to establish Lens Studio as the de-facto AR tool for Substance Painter developers, and we look forward to continuing to work with their team to make AR creation more accelerated and accessible.” says, Dr. Sébastien Deguy, founder, and CEO of Allegorithmic in a statement.
Snap also introduced a new template called Interactive Path, this allows for developers to bring their characters to life. Snap partnered with Klei Entertainment to create a lens using character assets from the studio’s game, Don’t Starve. Using the lens, you’ll be able to tap to place a character, drag your finger to create a path and Chester from the game will follow the path you drew.
You can try out Klei Entertainment’s lens with the snapcode below.
The Interactive Path template will be available to developers later this month.
“We’ve long believed that AR technology, as good as it is, has been unapproachable for most people who want to create and experiment with it. That’s why we built Lens Studio — Snap’s Camera Platform. Lens Studio is a simple and powerful tool that uses advanced computer vision technology to make creating and placing AR in the world accessible to anyone. Since we launched it in December, there have been more than 100,000 downloads of the desktop app and 30,000 unique Lenses submitted to Snapchat, opening up a whole new realm of imagination and fun on Snapchat,” says Eitan Pilipski, VP of Camera Platform for Snap Inc in a statement.
Snap also partnered with StudioMDHR to create a special Cuphead lens, so then users can play using the famous characters from the game. The lens inserts Cuphead and Mugman into your snaps, where you can play against the bosses (you) before time runs out.
“It’s been an exciting opportunity for us to work with the Snap team to build a Cuphead and Mugman 2D lens using the new Lens Studio. It’s a fantastic tool that helps make the world of creative expression more accessible to artists and gamers alike,” says Chad Moldenhauer, StudioMDHR Co-Founder in a statement.
If you want to add the Cuphead lens, just add the Snapcode below.
Since launching in December, Snap’s Lens Studio has had over 30,000 Lens submissions. Lenses made with the Lens Studio are available for 24 hours at a time after you initially scan the Snapcode to unlock.
You can send community Lenses to your friends within the Snapchat app so they can share the experience. You can check out some of the community made Lenses on the Lens Studio site.